Prepared for Jersey Auto Lease · Confidential proposal

A dealership website that can sell the conversation.

A premium marketplace for new and pre-owned vehicles, paired with a 24/7 AI Voice Sales Agent that helps shoppers find the right car, captures qualified leads, and books the next step.

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2–3 weeksPilot delivery
24/7Voice assistance
New + usedUnified inventory
Customer journey

From browsing to a booked appointment—without waiting.

The AI experience supports the sales team instead of replacing it. It handles discovery and qualification, then escalates the conversation whenever a human is the better next step.

Understand

Captures budget, vehicle type, condition, financing, and trade-in interest.

Search

Queries approved new and pre-owned inventory in real time.

Recommend

Presents a short, relevant list instead of overwhelming the shopper.

Convert

Collects the lead and schedules a test drive, visit, or callback.

Handoff

Escalates pricing, sensitive questions, or direct requests to the sales team.

Proposed scope

One connected experience for inventory and conversation.

The website remains easy to browse traditionally, while the Voice Agent gives customers a faster path when they want guidance.

Automotive website

Premium, mobile-first inventory experience

  • New and pre-owned inventory
  • Advanced search and filters
  • Vehicle detail pages
  • Featured vehicles and offers
  • Test-drive requests
  • Finance-interest form
  • Trade-in request form
  • Lead notifications
  • Analytics and conversion tracking
  • SEO-ready structure
AI Voice Sales Agent

Natural assistance grounded in dealership data

  • Real-time voice conversation
  • Natural interruption
  • Inventory-aware recommendations
  • Lead qualification
  • Appointment booking
  • CRM-ready lead summaries
  • Email or SMS vehicle links
  • Human handoff workflow
  • Transcripts and analytics
  • Optional bilingual support
Three original design directions

Choose the personality. Keep the conversion system.

Each direction is an original Jersey Auto Lease experience—not a copied dealer template. The selected direction will be customized with approved inventory photography, brand assets, and customer offers.

Inventory · Lease · Sell
Premium automotive concierge
Luxury leasing, made personal.

01 · Jersey Signature

Black, champagne, and editorial typography for a premium leasing and luxury inventory position.

Shop · Finance · Trade
Fast, transparent marketplace
Find the right vehicle faster.

02 · Marketplace Blue

Bright, trustworthy, inventory-first UX with powerful search, payments, and comparison tools.

Deals · Pre-qualify · Call
High-conversion dealer experience
Your next deal starts here.

03 · Conversion Red

Bold automotive styling built around specials, financing, instant lead capture, and urgency.

Data + commerce integrations

Connected to the tools dealers already trust.

Integration is implemented through official APIs, licensed data feeds, or client-authorized accounts. We do not scrape protected competitor inventory or represent restricted data access as included.

CARFAX Connect · Optional

Vehicle history confidence

Licensed CARFAX report links and eligible vehicle-history experiences through its partner-only GraphQL API, subject to partner approval, dealer entitlement, product permissions, production certification, quotas, and a separate agreement.

Manheim · Cox Automotive

Wholesale sourcing workflow

Potential authorized workflow for eligible listings search, MMR valuation, condition, sourcing, or transactions—subject to account eligibility, product approval, display rights, rate limits, and separate vendor pricing.

Inventory + DMS

Authorized inventory sync

CSV/XML/API feed ingestion, VIN normalization, photo sync, pricing updates, sold-vehicle removal, and scheduled refreshes.

CRM · Finance · Trade

Lead-to-sale connection

Lead delivery, appointment routing, prequalification links, trade-in intake, SMS/email follow-up, and conversion tracking.

Competitive benchmark, not copying: the proposed experience incorporates established dealer-site patterns seen on Route 22 Auto Group and Automotive Avenues NJ—budget-based inventory browsing, featured and price-reduced vehicles, vehicle finder, financing/prequalification, trade-in or instant-offer capture, test-drive scheduling, reviews, delivery messaging, and strong mobile calls to action—inside an original Jersey Auto Lease design using client-owned content and authorized providers.
Investment

Market-disruptive pricing without hidden platform surprises.

Three launch tiers let Jersey Auto Lease start lean and scale only when inventory, traffic, and AI usage justify it. Third-party licensing remains transparent and separate.

Launch
$3,900
+ $349/month
One-time build · approximately 3–4 weeks
  • Choice of one design direction
  • Responsive inventory website
  • Up to 150 active vehicles
  • Search, vehicle pages, finance and trade-in forms
  • Lead notifications and analytics
  • English AI Voice Agent
  • 300 AI voice minutes/month
  • Hosting, backups, and standard support
Marketplace Pro
$10,900
+ $999/month
One-time build · approximately 7–9 weeks
  • Everything in Growth
  • Up to three approved inventory/data feeds
  • Multi-location or expanded marketplace structure
  • CARFAX + Cox/Manheim integration readiness
  • Advanced CRM, SMS, and human handoff workflows
  • Bilingual AI Voice Sales Agent
  • 2,500 AI voice minutes/month
  • Custom reporting and priority support
  • 90 days post-launch optimization
Optional 30-day proof of concept
$1,500

Up to 25 vehicles, one design direction, embedded Voice Agent, lead capture, and 300 AI minutes. 100% credited toward Growth or Pro when production begins within 30 days.

Additional AI usage
$0.15 / minute
Delivery

A clear path from discovery to launch.

PHASE 01

Discovery

Confirm inventory source, CRM, appointments, language, handoff, and success criteria.

PHASE 02

Design + build

Create the mobile-first customer experience, inventory system, and core workflows.

PHASE 03

Voice integration

Connect approved inventory tools, qualification logic, lead delivery, and safeguards.

PHASE 04

Test + launch

Validate accuracy, performance, responsive behavior, analytics, and customer handoff.

Commercial details

Responsibilities, exclusions, and payment.

Client responsibilities
The dealership provides branding, approved content, business information, accurate inventory data and images, available API/feed credentials, relevant CRM/calendar access, approved financing and legal disclaimers, and a designated representative for timely reviews.
Third-party access, licensing, and fees
CARFAX Connect and Manheim/Cox Automotive access is quote-based—not included as a public or automatic API entitlement. Production use requires the relevant vendor’s approval, eligible dealer/customer accounts, OAuth credentials, approved products and use cases, quotas, and separate commercial terms. Data-display, caching, retention, branding, and redistribution rights must be granted in writing. DMS, CRM, inventory, telephony, SMS, lender, trade-valuation, and other vendor charges are separate unless explicitly listed in a signed scope.
Exclusions
The scope excludes scraping or copying competitor websites, paid advertising spend, professional vehicle photography, financing approval, legal drafting, native mobile applications, large historical migrations, and unlimited revisions. Route 22 Auto Group and Automotive Avenues NJ are UX/feature benchmarks only—not data sources.
Payment terms
Proof of concept: 100% due at kickoff. Production: 40% at kickoff, 30% after design and inventory approval, 20% after Voice Agent and integration demonstration, and 10% before launch. Monthly service begins at production launch. Invoices are due within seven calendar days.
Optional additions
Additional inventory feeds, custom CRM/DMS connector, inbound/outbound telephone AI, live transfer, SMS follow-up, lender prequalification, trade-in valuation, branded CARFAX experiences, approved Manheim/Cox workflows, multi-location management, and custom reporting can be quoted after technical review.
Recommended next step

Select a design and launch the 30-day proof of concept.

A 60-minute discovery session will confirm the design direction, inventory source, CARFAX/Cox eligibility, lead routing, dealership systems, and launch success criteria.

Select a design and start
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